Formal Proposal :

Topic

For our documentary topic we are looking at biscuits, we decided to do this topic because biscuits are popular and a lot of people have debates over if certain biscuits are biscuits of cakes etc.

Type of Documentary

The type of our documentary is mixed; we decided to do a mixed documentary because our documentary will have different interviews and observations, we also thought of doing a mixed documentary because most people watch these which mean we would get a higher audience views.

Style of Documentary

The style of our documentary is going to be upbeat and informal, we chose this style because the target audience we want is young and from this we know that they would watch upbeat fast editing documentaries to keep them interested in it.

Channel and Scheduling

We found out from our questionnaire that twenty out of thirty people watch television from 6 to 9pm. From this we decided to show our documentary between these times because this is when our target audience will be watching. From our questionnaire we also found out that the majority of people watch channel 4, the next channels who got the highest percentage are E4 and Comedy Centre.

Target Audience

The target audience we want is teenagers between the ages of 13-19 years; we found from our questionnaire that the majority of people who eat and like biscuits are the age of 16, 17 and 18 years. Because of our target audience being young we decided to make our documentary interesting and fun so they don’t get bored and stop watching or change channel. Whilst filming the vox pops we realised that the majority of elderly people also eat biscuits, from this we had a range of answers that we didn’t have from the teenagers.

Primary Research

For our primary research we are going to use vox pops, we decided that we are going to go to a local area to ask people questions, were going to a local area because lots of different aged teenagers hang around there so we can ask questions to our target audience. We also used the questionnaire as a primary research to find out facts and statistics and what people like and think about biscuits.

Secondary Research

The secondary research we are going to use are from the internet, we decided to use facts about biscuits like how many biscuits are sold per year and what biscuits sell the most etc. From the internet we would also use images of packets and logos of biscuits; we would also get archive footage of different adverts of biscuits that are new and old.

Narrative Structure

The beginning of the documentary we would have vox pops of people saying what there favourite biscuits are and what there least favourite biscuits are. We would introduce the documentary with the narration talking over images of biscuits. The narration would say facts about biscuits and how many biscuits people buy and how they have changed. The beginning of the documentary will be fast paced and upbeat so the target audience will be interested and keep on watching. During the beginning there will be cutaway shots and archive footage of adverts.

The middle of the documentary will have the main discussion about biscuits, this part will look at Jaffa Cakes and how people think if there a cake or a biscuit. During the middle there will be main interviews with elder people, we decided to interview these people because they have been around for longer so they have seen the generations of biscuits and how they have changed. We would change the pace of this part so the audience can understand the facts and don’t feel rushed by the different changes.

The end of the documentary is going to show the actual classification of a Jaffa cake and also how biscuits will change over time.

Resource Requirements

The resources we are going to use are interviews, tripods, camera, microphones etc. We used tripods to higher the level of the camera and also keep the camera still whilst we were filming, microphones were used to hear the voices of the interviewees and the people we interviewed for the vox pops.